Top 5 Fashion Games on iOS in Lithuania: Q2 2025 Performance

In the second quarter of 2025, Lithuania's iOS platform saw intriguing trends in the fashion games category. Here’s a closer look at the performance of the top 5 apps, with data sourced from Sensor Tower.

Beauty Tiles: Story & Makeover from Pexix Inc. demonstrated fluctuating metrics throughout the quarter. Weekly revenue peaked at around $282 in late May, while downloads saw a notable surge to 828 in late April. Active users initially grew to 670 in early May but experienced a gradual decline, settling at approximately 197 by the end of June.

Toca Boca Hair Salon 4 maintained a stable performance. Weekly revenue varied, reaching a high of $52 in early June. Downloads peaked at 99 in the same period. The active user base saw a slight increase, peaking at 292 in early June before dipping to 196 by the quarter's end.

Project Makeover by Magic Tavern, Inc. recorded consistent weekly revenue, with a high of $988 in mid-May. Downloads were modest, reaching 107 in early June. The app maintained a steady active user base, fluctuating slightly but remaining around 1.2K throughout the quarter.

Fashion Queen: Dress Up Game from AI Games FZ saw no revenue during this period. Downloads showed variability, peaking at 73 in late April. Active users exhibited a gradual decrease, from 540 at the beginning of the quarter to 526 by the end.

Satiszone: Perfect ASMR Tidy by Sonat Joint Stock Company had minimal revenue, with a brief increase to $4 in early April. Downloads were modest, peaking at 48 in late April. Active users decreased steadily, from 1.05K at the start of the quarter to 741 by the end.

For more in-depth insights and data, be sure to visit Sensor Tower.